Wild Ferns

Wild Ferns is a genuinely New Zealand skincare brand born from the Parr family's deep connection to nature. With roots going back to their floriculture heritage and a family business established in 1951, Wild Ferns captures the spirit of New Zealand through skincare—celebrating the land with honesty, care, and a little cheerful quirkiness.

What makes Wild Ferns special is their commitment to nature-first ingredients. They harness hero botanicals like mānuka honey, kiwifruit, thermal mud, bee venom, and lanolin—all sourced from New Zealand's uniquely wild landscapes. With eco-conscious packaging, thoughtful processes, and a simple philosophy: look after the land, and the land will look after you.